October 14, 2009
Why your brand doesn’t stand a chance!It doesn’t matter what people might be telling you, the reality is that online, your brand doesn’t stand a chance against grey market competitors.
With an 80% market share [link] Google, is the singular point of reference for the majority online searches. The impact of this for brands is [...]
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September 10, 2009
Integrating Social Media (pt.1) – RiskThis post picks up on an idea raised during the final part of the Index my Business series. It’s a subject is very pertinent to social media, but it’s not getting much press despite being the one thing social media does exceptionally well: Information Distribution and Content Syndication.
This mini-series will [...]
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